We follow a simple principle – we only present those companies we would happily recommend to a friend looking for work. We make these companies excel among their competitors at the job market. COCUMA is a job portal for those who would like more than just earn money. It is also a community for companies with a clear vision.

Be in good company

The charm and personality of all companies is in the way they work on the inside. Not in what it does but how it does it.

That is why we present companies through their leaders, workplace and environment, vision and the know-how of their work. We believe that those who want more from their life and their job – more than just a paycheck – do not look for a new position through ads. They look for specific companies and choose those that catch their attention with their environment and work style where they can make use of their skills.

COCUMA approach

We describe how you work

Values, a vision, the environment, relationships, company DNA and its identity – that will draw more people than a load of benefits. Nowadays it’s not enough to tell people what you do. Both your current and future colleagues are much more interested in the “how and why. People can choose – they can work in some company, or they can end up in a great company that is not afraid and talks about itself in an open and authentic way as it has got nothing to hide. On the contrary, it’s got a lot to show.

We create everything ourselves, based on a deep understanding of the workings of your company

We don‘t use shortcuts and we don‘t try to make our job easier. We depend on an individualized approach. We never work with texts you have on your own websites or which you would write yourselves. We always create brand new content which mirrors our external perspective and, at the same time, the insight we are able to gain through many hours of interviews with your employees. Each company profile is created based on many hours of getting to know your company, and that is why every profile is unique in its content.

Organic traffic brings better applicants

We don‘t buy our traffic. We use our social networks for sharing. The companies sharing their profiles and open job positions use the COCUMA content as we built it. We teach them to depend more on their employee‘s recommendations. What we sell you is not a portal with millions of visitors but a tool that will distinguish you among your competitors and present your company culture authentically in all adverts. Generation Z wants visual content and so our adverts are the most creative ones on the market.

We describe what we have found and what is important for applicants on the job market

Thanks to capturing your company culture authentically, the applicants know what is waiting for them, and they choose you based on how your work style and environment suits them. If it doesn‘t suit them, that‘s alright. We don‘t try to persuade them as it would not work anyway – they themselves best know what they expect from their new jobs. On the contrary, we believe that if someone decides not to start working for you after reading your profile, it is the best thing for both them and your company. We can pinpoint and present the uniqueness and added value of YOUR company culture.

We carefully choose which companies to present

Our concept is exclusive. It can be compared to the Michelin star in gastronomy. We cooperate with those companies we believe in – we believe their employees are important for them, we believe they are fair and ethical, we believe they offer meaningful jobs, not just an „occupation“. We promote these companies with enthusiasm, helping them shine.

We don‘t describe what you do or offer

We think that is an outdated approach and believe job hunting should work the other way around. It‘s not enough for the applicants when you bull-point your education and experience expectations and, in return, write down the provided benefits. Generation Z looks at work differently and we need to get accustomed to that.

We don‘t use your marketing texts or photos

HR marketing is also outdated. Empty office or American headquarters photos don‘t create interest. We have over 20 years of experience in recruitment, we follow trends and we know how to attract the right people a show them why it is a good idea to create their career future with you. We create all the details and put them together in such a way as to make up a plastic image of your company culture, firm environment and your atmosphere. We look for stories to tell them further.

We don‘t have hundreds of thousands of visitors. More applicants do not equal better results.

We‘re not interested in quantity, neither in arguments such as „we will deliver dozens of applicants“. That‘s just a way to overwhelm you. Our goal is quality. We are convinced that less applicants with better quality is the way to go. Most of the COCUMA companies agree that, thanks to our help, they have been receiving better applicants.

We don‘t embellish the truth, we don‘t whitewash anything

We don‘t create PR, adverts or the full-of-lies 20th century marketing. We don‘t even do employer branding anymore. We stand for a principle and trend of authenticity and truthfulness. We also call it The Employee Experience. We show companies and their environments the way they truly are. We use your employees for confirmation. We will get to know you deeply. But do not fear. We are patient, flexible and sensitive to both your people and environment.

We don‘t want to be the biggest job portal – volume is not our thing

Exit is not our goal, we don‘t want to compete with the biggest job portals. We also don‘t want to get big ASAP and sell our concept abroad. We chose a different path. We want to help great companies and provide space for those company cultures that deserve it. We want to create a unique community of smart people and firms that can meet and cooperate through us. We want to inspire the whole job market towards and change and give our know-how to companies that are worth it. We work for those leaders proud of their teams, for teams proud of their results, and for people proud of their values.

Everything we do makes sense to us.

That is why we chose truthfulness, authenticity and long-term relationships built on trust and cooperation.

That is why we are building a community of companies that do business because they enjoy it, not because they have to. We inspire companies to adopt new forms when looking for new colleagues by our attitude. We inspire the job market to adopt a polite, respectful and creative attitude. We don‘t like the Gallup Survey results that say 8 out of 10 people don‘t enjoy their jobs. We are convinced that is because they see no meaning in their work and are not a part of a collective that vibes on the same frequencies. We want people to choose companies, their visions and products, not just the payroll.

What‘s the base of our profiles and what can you expect?

We use our profile to present what your future colleagues will find in your company and, at the same time, we will tell them what they won¨t find there. We create all this based on a deep understanding of the inner workings of your workplace.


1. Firstly, we will get to know you through interviews

We will spend many hours interviewing your employees from multiple departments. We want to know your people‘s motivations, we want to know what they would say about their place of work in a bar at 2 am. We want to know the way you work, communicate, we want to find out what your owners are like. For that, we like to choose those who are picky, your ambassadors, hard workers and newcomers alike.

2. We come up with the vest ways to promote you – we create scenarios

In our profile, we want to show those who are visible – owners, team leader, recruiters, the best programmers, marketing enthusiasts, great business developers. To sum it up, we show the people who have a personal approach to the company and who can talk about it in detail. In the interviews we choose those places that are personally close to individual employees. Those are the things they like to talk about, the things they believe in. We use these parts to create the scenarios for personal portraits.

3. We shoot videos, take photos and collect visual material

You can call our style „Office Street Art“. We don‘t make unnatural photo shoots, we don‘t need your offices extra clean, we don‘t use just those with American smiles. We take photos of the everyday company life, of interactions and details – the books in your bookshelves, the concentration and debates, smiling teams and enthusiasts in the kitchenette. Shortly, we want to show your environment as it really is and create enough visual material for the whole year. 

4. We build our profiles carefully and as best as we can

To describe your company, we use the in-depth interviews and the visual experiences we collected in our work. Some profiles are more visual, others are built more on textual material. Some are focused on values, others on work style. We try to make all companies distinguishable from their profile, not only visually but through the content itself. At the same time we make sure we are not repetitive or that we don‘t use cliches and meaningless words.

5. The profile is a product of cooperation – that is why we make the finishing touches together

All profiles are the results of our cooperation. We help us with photos and videos by being open and by sharing. We send you the first draft and after that we work together on individual paragraphs, photographs and the whole layout. We make sure both you and we are excited about the finished product. And, most importantly, that your colleagues are excited about it – that‘s when they want to share it and recommend further.

6. The publishing day is a certain kind of holiday

We are enthusiastic about all the companies that decide to join us so that we can show them to the world. In phase one, right after publishing, we promote your companies on social networks and Petr Skondrojanis‘ LinkedIn profile with thousands of followers. We share your unique nature on the market and, through other activities, we build an even better company.

The Launching of Klepierre Management profile
The Launching of Klepierre Management profile

You will meet with Skondr, Michal and Janka while creating your profile

We don‘t try to save money by hiring students or beginning photographers. On the contrary, we choose those we believe in, those who believe in the COCUMA spirit and have enough expertise to understand what you stand for.

Petr Skondr

CEO and founder of COCUMA. He‘s been working in HR for over 26 years, he‘s been fascinated by company cultures and their employees for at least 5. He is a people person. You will meet him either during the interviews, during lectures on company cultures or when he is mentoring leaders and teams.


        
          Petr Skondr
        

        
          –
        

        
          Co-founder of COCUMA
Petr Skondr
Co-founder of COCUMA

Janka Orlovská

Before COCUMA, Janka had been writing articles she didn‘t have faith in. In COCUMA she found out she can meet people who truly enjoy their jobs, and that‘s what she loves. She researches companies together with Michal or Skondr, she creates content and takes care of their renewal.


        
          Janka Orlovská
        

        
          –
        

        
          Spolutvůrce obsahu na COCUMA
Janka Orlovská
Spolutvůrce obsahu na COCUMA

Michal Poppe

Michal used to co-own a digital web agency but sustainability and raw lifestyle are his real passions. That‘s why he moved to Zlín with his wife where they run a package-free store. He joined COCUMA because he enjoy the truthfulness with which we present companies and the fact we choose them individually.


        
          Michal Poppe
        

        
          –
        

        
          Spolutvůrce obsahu na COCUMA
Michal Poppe
Spolutvůrce obsahu na COCUMA
The first closed meeting of COCUMA companies hosted by Eyelevel. It was great
The first closed meeting of COCUMA companies hosted by Eyelevel. It was great
The Joy of Good Takes
The Joy of Good Takes
Skondr & Yemi. We really enjoy interviews with the people inside companies
Skondr & Yemi. We really enjoy interviews with the people inside companies
Michal Poppe a Mirka Lukáčová welcoming the Culture Rocks participants
Michal Poppe a Mirka Lukáčová welcoming the Culture Rocks participants
Janka Orlovská was excited about the last coco meetup
Janka Orlovská was excited about the last coco meetup
Petr Vágner – a creative maker who made the first COCUMA design famous. He still takes photos of everything we do
Petr Vágner – a creative maker who made the first COCUMA design famous. He still takes photos of everything we do
Michal Poppe
Michal Poppe

A Profile is just the beginning

We connect COCUMA companies and create a functional community

We build a community in which COCUMA companies can meet and share their experience of finding the uniqueness of their culture, engaged employees and an environment where respect and individuality matter more than quick money.


Culture Rocks

We organize amazing Talkshow conferences where company leaders present the approaches we love about their workplaces, and we want to show them to the world. We see our mission as an inspiration to all that want to build better companies.

We love showing values of those companies that work based on humanity and values they truly adhere to, and that realize the impact their decisions make. We believe every firm has a huge potential to improve the lives of their employees.

The last COCUMA companies meetup in Nano Energies & Afterparty on the DRN office building roof.
The last COCUMA companies meetup in Nano Energies & Afterparty on the DRN office building roof.

Know-how online

We choose a COCUMA community expert for a talk on an interesting topic, for example marketing or sales, every 2 weeks. We stream all talks with COCUMA companies so you can play it to your whole team. It is meant for COCUMA companies only and it is our way to educate and connect professionals.

Live stream of the OPERO co-working space
Live stream of the OPERO co-working space

We update content regularly during the whole year

It‘s not our goal to create a profile and charge you once a year, updating the texts from time to time. We want you to have the perfect tool that is functional and up-to-date at your disposal. That‘s why we come to your new offices if you move and take new photos, no matter the time of year. If you hire someone you want to include in your profile, we come and shoot a new video. Of course, this has its limits and we can‘t do it every month but it is important to us that your presentation is always up-to-date, functional and great in all aspects.

Updating STRV… lying down.
Updating STRV… lying down.

BE IN GOOD COMPANY

It was a matter of prestige for us. If we want to show that humancraft is a good company, it was obvious that we need to be shown at COCUMA.

David Fojtík, Co-Founder / Managing Partner

For me, COCUMA is a platform for humane companies with a friendly environment and high ambitions.

Lucia Patoprstá, HR Director v Bonami

Since the start COCUMA was connected with the word Cocoon in my eyes. You see an image of a tree with nests/cocoons of companies hanging from it, and beautiful butterflies and birds/projects flying out. This symbol makes sense as if you visit COCUMA, you will be astonished by its culture and aesthetics that connects all of us hanging from that tree. And that‘s also what I felt at our last Coco meetup.

Petr Rokůsek, Nano Energies Founder

Not many people knew of Eyelevel when we were starting our cooperation with COCUMA. This place helped a lot with broadening our reach, our identity and values. Even though it was not the main source of new applicants – Jobs.cz still made most of that job – those that found us through COCUMA where those who fit in best. And we showed our COCUMA profile to those that came thanks to other portals so that they would know where they are applying to.

Dominika Mýtná, Global HR Director v EYELEVEL

Pricing! How much does it all cost?

Transparency everywhere. Discount culture is not our thing.

We wouldn‘t be able to enforce the principle of transparency if we ourselves charged different prices to our customers. That‘s why our price list is available to everyone. We base the prices of individual profile on the amount of work we must put in while creating them. Non-profits are charged at 50 % and we barter every now and then, but really not that much. We can ensure you get 100% quality for the price you pay. In all aspects.

No matter the type of profile, you will always get:

A great tool to use

  • Our COCUMA Page Builder is a perfect tool for creating the most creative ads.

    You will enjoy publishing them.

  • Petr Vágner‘s amazing photos, made perfect by years of practice. You can use these on your social medias or at career portals.
  • Unlimited amount of job ads for free (excluding Super Jobs)
  • Super Jobs – you can publish new open positions using a micro-site you can put anything to. Really anything (apart from any illegal content)

We will advice you on how to be even better

  • A consultation of our findings is always a part of what we do.
  • We will help you point out those things you should focus on, what you can use as a „bait“ for future colleagues, as we all agreed on it during the interviews.
  • We can also show you your weak spots. Polishing little details will make you perfect. We often see things differently and, being outsiders, we see more.
  • We can give good advice. We have visited many great companies and we have seen many approaches to various HR topics. We can help you choose the best way for you.

We are part of a community of unique companies

  • As we have mentioned before, COCUMA is an exclusive portal and thanks to that you will gain an imaginary badge of a verified company culture.
  • We connect individual companies as we like to see people with the same values cooperate.
  • We organize events meant to network COCUMA companies, we support „our“ companies in other communities as well.
  • You‘ll be in good company. And that is priceless.

Size S profile

Companies and teams of maximum of 30 people, sharing an office or a coworking space will fit into the S profile.

The profile contents:

  • A perfect profile page – a presentation of your company you can be proud of. We will show you what you‘ve built.
  • Authorial texts – an authentic description of your company culture
  • 4 videos – portraits of team members who present your company‘s vision, its uniqueness and the reason they work there.
  • Authorial photographs – not just any photographs, Petr Vágner‘s photos! And those are something. You‘ll get at least 30.
  • Built on experience – the making of the profile is based on 10 to 16 detailed, individual hour-long interviews with leader and people presentation those teams or your company.
  • Price for creation and the one year license to use the profile

    60 000 CZK

    Price for one-year extension: 24 000 CZK

    Example of S Profile: Renomia Digital Services

    Size M profile

    Size M fits companies of maximum of 100 people in one or more locations

    The profile contents:

  • A perfect profile page – a presentation of your company you can be proud of. We will show you what you‘ve built.
  • Authorial texts – an authentic description of your company culture
  • 7 videos – portraits of team members who present your company‘s vision, its uniqueness and the reason they work there.
  • Authorial photographs – A bulk of photos depicting all your space by Petr Vágner. You can use these on your career sites or social medias./li>
  • Built on experience – the making of the profile is based on 15 to 30 detailed, individual hour-long interviews with leader and people presentation those teams or your company.
  • What we have found – the amount of interviews helps us find certain patterns that (can) influence your company. We will present them in a clear way in our presentation.
  • Price for creation and one year the license to use the profile

    120 000 CZK

    Price for one-year extension: 60 000 CZK

    Example of M Profile: BP Lumen

    Size L profile

    Large profile for large companies of over 100 colleagues working from different locations in the Czech Republic.

    The profile contents

  • A perfect profile page – a presentation of your company you can be proud of. We will provide you with arguments on what makes your company great.
  • Authorial texts – an authentic description of your company culture and individual teams. Large companies are made of individual microcultures
  • 12 and more videos – 12 (or more if neeeded) portraits of team members who present your company‘s vision, its uniqueness and the reason they work there.
  • Authorial photograph – A bulk of photos by someone that has been working with us since the beginning. We will depict offices, „All hands meeting“ or „Gaming nights“. You can use these on your career sites or social media.
  • Built on experience – the making of the profile is based on at least 30 detailed, individual hour-long interviews with leaders and people presenting those teams or your company.
  • What we have found – the amount of interviews helps us find certain patterns that (can) influence your company. We will present them in a clear way in our presentation and provide you with ideas on how to work with them.
  • Price for creation and one year the license to use the profile

    230 000 CZK

    Price for one-year extension: 138 000 CZK

    Example of L Profile: Decathlon ČR

    Want more? Try our XL version!

    Tailored to your needs. This profile is designed for companies in the Czech Republic or abroad that want to use other creative elements, take photos in other countries, create graphic visual material, shoot a teambuilding video or create a company culture presentation for their annual meeting. Everything you though about but were too afraid to ask.

    The profile contents:

  • A perfect profile page – a presentation of your company you can be proud of. We will provide you with arguments on what makes your company great.
  • Authorial texts – an authentic description of your company culture and individual teams and preparation for texts on individual company employees.
  • (Moderately) Unlimited amount of videos – We will shoot as many video portraits of your team members as you need to fulfill your demands or create ad materials. Team members who present your company‘s vision, its uniqueness and the reason they work there.
  • Authorial photographs – Even more photos by Petr Vágner. We will take photos of anything you need – from the offices to your annual meeting or teambuilding in Austria. We will prepare LinkedIn profile pictures or product photos of the newest version of your product. You can use these on your career sites or social medias. Commercial license is part of the XL profile. You can use these photos in any way you like, make a wallpaper on the Nuselský bridge if that‘s what you desire.
  • Built on experience – the making of the profile is based on at least 60 detailed, individual hour-long interviews with leader and people presentation those teams or your company.
  • What we have found – workshop – Not only will we tell you what we have found and create a perfect presentation, we will also spend one day with you looking for solutions and ways to move you further.
  • Price for creation and one year the license to use the profile

    Starting at 300 000 CZK

    Price for one-year extension: 60 % of the original price

    PExample of XL Profile: EYELEVEL

    Příklad další tvorby související s profilem: Example of more product connected to the profile: A special job advert with a video for the position of a Global Marketing Director (the vacancy has been filed successfully)

    Will you join us?

    Petr Skondrojanis +420 777 774 550

    Jan Oškrdal +420 608 608 316

    COCUMA site visitors according to GA data