Open position at SatoshiLabs
Marketing Data Analyst
- Work schedule
- Kundratka 2359/17a, Praha 8
Trezor is seeking a Marketing Data Analyst with a deep passion for data integrity and accuracy. The ideal candidate will possess expertise in tracking and analysing data using GTM, tracking modules, and analytics tools. This role is crucial for ensuring the reliability of our data across all reports and for providing insights that drive top-management decision-making.
What will your duties be?
- Analyse marketing data from various sources, emphasising the use of GTM and other relevant tracking tools to ensure data accuracy
- Audit and Optimise GTM Setup: Conduct an audit of the current GTM setup to identify and rectify inconsistencies, redundancies, and errors. Work towards streamlining and organising the GTM environment for optimal performance
- Develop and Implement new GTM Strategies: Propose and implement strategies for a potential reset or reorganisation of the GTM environment to establish a clean, efficient, and scalable tagging system
- Troubleshoot and Resolve Tracking Issues: Proactively identify and resolve issues related to tagging and tracking, especially concerning the ad pixels and their integration on the e-commerce platform. Ensure that all events are correctly firing and being tracked
- Work closely with a digital marketing manager to improve marketing attribution: build, implement and experiment with marketing mix modelling to achieve a better representation of conversions and revenue streams and their co-dependencies per-channel
- Develop, implement, and manage analytics dashboards and reports, focusing on data integrity and actionable insights
- Collaborate with the digital marketing & affiliate marketing teams on A/B testing, campaign analysis, and data-driven strategy development
- Collaborate for E-commerce Analytics: Work closely with the e-commerce or agency and e-shop development teams to understand the current setup and provide clear, actionable solutions for improving tag management and event tracking
- Integrate various platforms and data sources to create a cohesive and comprehensive view of our marketing data
- Relentlessly pursue the right data, ensuring all reports are based on reliable and accurate information
- Provide critical data support for top-management decision-making, translating complex datasets into understandable and actionable insights
- Vendor and Agency Liaison: Act as the primary point of contact with external agencies or vendors responsible for GTM and e-commerce platform maintenance. Ensure clear communication and effective collaboration to address and resolve tagging and tracking issues
What makes you the perfect candidate?
- Analytical Thinker: Ability to dissect complex problems and projects into manageable pieces
- Detail-oriented: Keen attention to detail and a commitment to accuracy in all aspects of work
- Curiosity and Learning Agility: A natural curiosity and a strong desire to learn and adapt in a dynamic environment
- Effective Communicator: Excellent communication skills, both verbal and written, with the ability to convey data insights clearly to both technical and non-technical audiences
- Team Player: Strong collaboration skills, with the ability to work effectively in a team and contribute to a positive team environment
- Proactive Attitude: Takes initiative in identifying and solving problems before they arise
- Adaptable and Resilient: Comfortable with change and resilient when facing challenges and uncertainties
What will you get in return?
- Possibility to receive part of your compensation in bitcoin
- Budget for professional development (training programs, courses, and workshops of your choice)
- A lot of flexibility - you can set the ratio between coming to the office and working from home
- Comfortable office space (including a gym, foosball, billiard table, PS4, 3D printer, etc.) with free on-site parking
- Friendly working environment, regular company events, and fun get-togethers
- Other benefits like a MultiSport card or a company mobile phone tariff
Sounds good? We want to hear from you: just submit your CV along with a cover letter. We’ll definitely get in touch with you as soon as we review your application, most likely within one week.